5 Irresistibly Pretty, Vegan Multipurpose Makeup Products For On-The-Go

October 9, 2019

For those moments when you have five minutes to get ready in-between a hot yoga sweat sesh and work—multi-use makeup products can make *all* the difference.


From lipsticks that double as dewy blush to highlighters that can be applied as vibrant eyeshadows—multipurpose cosmetics help streamline your beauty routines and reduce the amount of products you actually need. In fact, many beauty products meant to be applied to the face already contain ingredients that are safe to use on your eyes and lips, allowing you to get creative and accomplish a glam look with half the products. (Just be sure to read through the ingredients before applying them to sensitive areas!)

If you’re still unsure of how to get the most out of your makeup—here are a handful of helpful tips *plus* five versatile products (all vegan and cruelty-free) that are formulated to go twice—or three times—the distance!

1. Blush as Eyeshadow

When non-toxic and free of ingredients that can aggravate or damage your eyes, blush can provide long-lasting color when applied as an eyeshadow.

TRY: lilah b. – Divine Duo Lip & Cheek

Available in ten shades, lilah b.’s dynamic Divine Duo is perfect for just that! It can help you achieve a glowing blush, a sultry lip, *and* a dramatic eye! Made with key ingredients aloe, agar, and coconut oil, this product provides hydration wherever you decide to apply it for radiant, glowing skin!


2. Primer as Concealer

Primer pencils can be used a multitude of ways. For a vibrant, kissable pout sans color feathering/bleeding, they can be used to line lips for shades you don’t have liners for—but they can also be used on your eyes for a bright, natural looking eyeshadow or as a concealer to cover scars and other unsightly blemishes!

TRY: Pacifica – Magical Multi-Pencil Prime & Line Lips, Eyes, & Face

Pacifica’s Magical Multi-Pencil is simple, yet *incredibly* versatile, plus it provides water-resistant wear, is 100 percent vegan and cruelty-free (as are all of Pacifica’s products!), and is made with natural skin-healing ingredients like shea butter and jojoba oil.


3. Lipstick as Blush

For a monochromatic look, you can use your lipstick  as a blush—using your fingers to softly smudge the color across your cheeks. Just opt for softer tones as certain shades may look too dark or bright on your cheeks.

TRY: ILIA – Color Haze Multi-Use Pigment

Available in five highly pigmented shades, ILIA’s Color Haze provides a double duty formula for long-lasting color that dries to a matte finish when applied to the lips.


4. Brow Pomade as Eyeliner

Again, when formulated to be safe for the eyes, a creamy brow pomade can work wonders as eyeliner!

TRY: e.l.f. Cosmetics – Lock On Liner & Brow Cream

Apply e.l.f’s Lock On Liner & Brow Cream as the perfect winged eyeliner or to fill in sparse brows. Available in four shades (Taupe Blonde, Light Brown, Medium Brown, and Espresso), you can snag this pomade for only $4.00!


5. Highlighter as Eyeshadow

Along with highlighting your cheeks and brow bones for a youthful-looking glow, highlighter can be applied for an enviable, shimmery eyeshadow. (Alternatively, lighter shades of eyeshadow can be applied as highlighter.)

TRY: Milk Makeup – Holographic Stick

This creamy prismatic highlighter is truly out of this world (seriously, one of its ingredients is meteorite powder!). In addition to highlighting your face, the multifunctional stick can be applied as an eyeshadow *and* as a pop of color on your lips!



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Photo: ILIA Beauty, Respective Brands

Audrey resides in Los Angeles, California with her rescue dog, Gullah Blue. Audrey is a passionate writer and advocates sustainable and cruelty-free living. Follow Audrey on Instagram @audreyenjoli.


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